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ANDROID MARKET

The Android logo was designed along with the Droid font family made by Ascender Corporation
Android Green is the color of the Android Robot that represents the Android operating system. The print color is PMS 376C and the RGB color value in hexadecimal is #A4C639, as specified by the Android Brand Guidelines.[126] The custom typeface of Android is called Norad (cf. NORAD). It is only used in the text logo.[127]

 Market share

Research company Canalys estimated in Q2 2009 that Android had a 2.8% share of worldwide smartphone shipments. By Q4 2010 this had grown to 33% of the market, becoming the top-selling smartphone platform. This estimate includes the Tapas and OMS variants of Android. By Q3 2011 Gartner estimates more than half (52.5%) of the smartphone market belongs to Android.
In February 2010 ComScore said the Android platform had 9.0% of the U.S. smartphone market, as measured by current mobile subscribers. This figure was up from an earlier estimate of 5.2% in November 2009. By the end of Q3 2010 Android's U.S. market share had grown to 21.4%.
In May 2010, Android's first quarter U.S. sales surpassed that of the rival iPhone platform. According to a report by the NPD group, Android achieved 25% smartphone sales in the US market, up 8% from the December quarter. In the second quarter, Apple's iOS was up by 11%, indicating that Android is taking market share mainly from RIM, and still has to compete with heavy consumer demand for new competitor offerings. Furthermore, analysts pointed to advantages that Android has as a multi-channel, multi-carrier OS. In Q4 2010 Android had 59% of the total installed user base of Apple's iOS in the U.S. and 46% of the total installed user base of iOS in Europe.
As of June 2011, Google said that 550,000 new Android devices were being activated every day— up from 400,000 per day a month earlier — and more than 100 million devices had been activated. Android hit 300,000 activations per day back in December 2010. By July 14, 2011, 550,000 Android devices were being activated by Google each day, with 4.4% growth per week.On the 1st of August 2011, Canalys estimated that Android had about 48% of the smartphone market share. On October 13, 2011, Google announced that there were 190 million Android devices in the market. As of November 16, 2011, during the Google Music announcement "These Go to Eleven", 200 million Android devices had been activated. Based on this number, with 1.9% of Android devices being tablets, approximately 3.8 million Android Honeycomb Tablets have been sold. On December 20, 2011. Andy Rubin announced that Google was activating 700,000 new Android devices daily.

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